SEO, eCommerce, Web Analytics, Print and Web Design

Friday September 3rd, 2010

Click-to-Open Ratio and Its Shortcomings

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Is click-through rate a better success metric for e-mail marketing campaigns?


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Friday September 3rd, 2010

Personally Personalized Ads

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Mass customization does not spell certain death for analytics. Quite the opposite.


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Friday September 3rd, 2010

How to Help Your Business Prosper: 3 Questions to Ask

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Digital marketers have access to insights that can help their business weather tough economic times.


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Friday September 3rd, 2010

How to Help Your Business Prosper: 3 Questions to Ask

clickz

Digital marketers have access to insights that can help their business weather tough economic times.


Read the full article

Friday September 3rd, 2010

Reach Holiday Shoppers Penny-Wise and Pound-Wiser

To do better in search this holiday season, marketers need to spend less on search. Here’s why. …


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Friday September 3rd, 2010

Facebook Places: Fit for Local Search or Hype Incarnate?

Facebook Places will bring location check-ins to the mainstream, but will it be met with open arms or a collective “meh”? …


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Friday September 3rd, 2010

Small Business and Search: Where’s the Return? (Part 2)

SMBs generally have relatively tight marketing budgets. Here’s how you can quickly figure out when you’ll see a return on your SEO or PPC investments. …


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Friday September 3rd, 2010

Link Building Query Theory: 7 Crucial Keyword Types for Link Prospect Querying

These seven common types of prospect keywords will expand how you think about link prospecting and help you become a smarter, more strategically agile link builder. …


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Friday September 3rd, 2010

Link Building Query Theory: 7 Crucial Keyword Types for Link Prospect Querying

These seven common types of prospect keywords will expand how you think about link prospecting and help you become a smarter, more strategically agile link builder. …


Read the full article

Friday September 3rd, 2010

Link Building Query Theory: 7 Crucial Keyword Types for Link Prospect Querying

These seven common types of prospect keywords will expand how you think about link prospecting and help you become a smarter, more strategically agile link builder. …


Read the full article

Copyright © 2010 Allen Harris